Tuesday, December 17, 2013

Google Structured Data Dashboard Adds Error Reports

Since we launched the Structured Data dashboard last year, it has quickly become one of the most popular features in Webmaster Tools. We’ve been working to expand it and make it even easier to debug issues so that you can see how Google understands the marked-up content on your site.
Starting today, you can see items with errors in the Structured Data dashboard. This new feature is a result of a collaboration with webmasters, whom we invited in June to>register as early testers of markup error reporting in Webmaster Tools. We’ve incorporated their feedback to improve the functionality of the Structured Data dashboard.
An “item” here represents one top-level structured data element (nested items are not counted) tagged in the HTML code. They are grouped by data type and ordered by number of errors:


We’ve added a separate scale for the errors on the right side of the graph in the dashboard, so you can compare items and errors over time. This can be useful to spot connections between changes you may have made on your site and markup errors that are appearing (or disappearing!).
Our data pipelines have also been updated for more comprehensive reporting, so you may initially see fewer data points in the chronological graph.

Backlinks.com: The Next Link Network Penalized By Google

Google's head of search spam, Matt Cutts, publicly outed onTwitter another link network that Google has penalized. Matt Cutts' new trend is the share a link from the marketing material of the link network and then add a word or two to say the opposite, that Google caught you.
This came a week, literally a week, after Google outed Anglo Rank.
In fact, Matt joked on Twitter that Google "should start taking requests for which link networks to tackle next."
Meanwhile, the folks at Black Hat World are not happy for a few reasons. One said, "It's crazy how he can get away with ruining businesses. It's not like spamming the internet's illegal and Google doesn't own the internet." Well, it is spamming Google and I guess Google has the right to fight back?
That being said, guys - stop buying links unless you want to play the crash and burn game.
I received an email from someone who got one of these link penalties but swore they never paid for links. They did and found out their SEO company did for them.
Be careful and don't mess your 10 year old web site up with these schemes.