Google’s head of webspam, Matt Cutts, caused an uproar in the SEO community yesterday when he published a blog post on his personal blog claiming guest blogging for SEO purposes is dead.
In his post, Cutts offered a history of how guest blogging has moved from being a reliable source of high-quality content to now being overrun with spam.
“Guest blogging is done; it’s just gotten too spammy,” wrote Cutts. “In general I wouldn’t recommend accepting a guest blog post unless you are willing to vouch for someone personally or know them well.”
As Cutts’ words spread across the web, many SEO bloggers took to their own blogs to offer their take on the demise of guest blogging.
With so much being said on the topic, we’ve put together a round-up of industry reactions, summarizing comments from a selection of popular SEO bloggers.